Photographs: Family & Gooding by Noe DeWitt; others courtesy of Juliska
Above: An ideal Mother’s Day celebration: Four generations model the jewels
Since the launch of Juliska in 2001, founder CAPUCINE DE WULF GOODING has been encouraging a life well-lived. With tableware and home décor that reflect her signature sophisticated, yet whimsical, style, she creates pieces that bring people together. But in that time, the self-professed “fashion girl at heart,” who has always loved accessories, has been sketching designs that today make up her newly launched jewelry collection—beautiful wearable objects inspired by the women in her life. As such, love is the driving force behind the line; encouraging it, spreading it and in this case, expressing it through the gift of silver, gold and precious gemstones. And authentic beauty, another tenet of the brand, is the collection’s vision; for the campaign, Gooding opted to forgo retouching and replaced supermodels with her own family, from her French grandmother to her three daughters. With four generations present and Gooding at the center, the images show options for women at different stages in their lives. They all appear to subscribe to the designer’s own message: Adorning yourself with sparkling jewelry feels fabulous, and surrounding yourself with the ones you love feels just as good.
THE CORE COLLECTIONS OF CAPUCINE DE WULF JEWELRY
LOVE!
It’s proactive, empowering, uplifting, encouraging and nurturing. Mother of pearl, moonstone and diamonds show up in heart shapes.
LOVE! cuff
The line includes 18K gold-plated sterling silver throughout; $1,200.
Petite heart pavé ring
Also available in silver, all the better for stacking; $495.
LA JARDINIÈRE
Nature is miraculous.Each gift from Mother Earth is a treasure. Hand-carved teak mixes with silver
and gold.
Daisy drop earrings
Gooding describes Daisies as “fearless blossoms;” $450.
Victoria ring
A crown-like design for every queen at heart; $350.
EARTH GODDESS
The grass is not greener on the other side of the fence,
it’s greenest where its tended.
Monique cuff
A compass motif reminds the wearer to trust her instincts; $795.
Earth goddess beads
Layer the strands of unexpected teak beads; $595.
FOLLIES
Whimsical designs meant to bring joy
Unicorn earrings
The mythical creatures add glamour and fun; $475.
Songbird earrings
For a sweet statement; $395
BOHÉMIENNE
Someone who is paving the way; feeling, living and experimenting. It’s possible to be both feminine and powerful.
Bliss pendant necklace
Gooding was drawn to the wild beauty of Rutilated Quartz; $795
Double bliss earrings
The ruffled wrap is both edgy and romantic; $595
Shop to It
Check out the line at Juliska and capucinedewulf.com