Years ago, while cleaning apartments in New York City, Angelo Zimmerman found himself repeatedly short of breath, wheezing and noticing his newly irritated skin by the end of a shift. As someone with asthma, the reaction was alarming—but also revealing. The very products meant to “clean” homes were filling them with harsh fumes, and Angelo’s body was sounding the alarm.
everneat, started by a local couple, delivers plant-powered home and body essentials designed for sustainable, mindful daily living.
“At some point, I realized I was choosing between doing my job and protecting my health,” he says. “And then I thought about the people we’d hire. Was I asking them to sacrifice their health, too?”
That moment became the seed for everneat, a Fairfield County–based personal and home wellness brand built on a deceptively simple idea: cleaning products should work—and they should be safe for the planet, and for the people using and living with them.
Angelo and his wife, Claudia, didn’t come to this lightly. Both originally from Peru, the couple built their early careers there before moving to the U.S. Claudia trained as an architectural designer, working on large-scale residential and commercial projects and developing an intimate understanding of materials and surfaces. Angelo, after settling in New York, noticed a different kind of design problem—one rooted in modern life itself. People were busy, juggling work and family, and outsourcing cleaning needed to be part of their lifestyle.
In 2015, the two launched an eco-friendly residential and commercial cleaning service in New York City. They were the first employees, cleaning homes themselves and learning the business from the ground up.
But the deeper they went, the more a troubling pattern emerged. Traditional cleaning products were effective, but toxic. Eco-friendly alternatives felt safer, but often didn’t work—unusable for a professional service that relied on results.
Rather than accept the trade-off, they began experimenting. Years of testing, reformulating and rejecting harsh ingredients eventually led to a different approach: professional-grade cleaners powered by enzymes and probiotics instead of harsh chemicals.
The distinction matters. Traditional disinfectants work by killing everything in their path—good bacteria, bad bacteria and whatever else happens to be on a surface. They offer a momentary sense of “clean,” but once the product dries, the surface is immediately vulnerable again. Probiotic-based cleaners, like those everneat uses, work differently. They introduce beneficial bacteria that continue to break down grease, grime, and odor-causing microbes long after the surface is wiped—often for up to a week. Rather than sterilizing a space, they help create a healthier home microbiome.
From formulation to fulfillment, everneat is thoughtfully made—a family-built brand redefining what clean truly means.
It’s a concept already being explored in hospitals across Europe, where probiotic cleaning systems are being tested for their effectiveness and safety. everneat brings that same science into everyday homes.
After several years in the city, Angelo and Claudia moved to Fairfield County, drawn by its family-friendly feel, access to nature, and strong sense of community. The move was personal—but it aligned seamlessly with their mission. “People here really care about how they live,” Claudia says. “Their homes, their families, their health—it’s all connected.”
That connection is central to everneat’s philosophy. There is endless talk about supplements, nutrition and fitness, yet the home—the place where we spend the most time—often gets overlooked in wellness conversations. As more families work remotely and spend increased time indoors, what we breathe and what we use to clean our spaces matters more than ever.
everneat’s product line reflects that holistic thinking. In addition to its cult-favorite oven scrub (which cleans without fumes or gloves), the brand offers a multisurface cleaner, dish and hand soaps, a combined hand and body wash, laundry detergent, stain remover and a room and linen spray that neutralizes odors at the source rather than masking them. The line is intentionally streamlined—designed to simplify cleaning, not complicate it. Refillable bottles and aluminum refill containers further reduce waste, reinforcing the brand’s sustainability ethos.
Everneat’s growth has been largely organic. The oven scrub first gained traction when a writer for Epicurious happened to stumble on the brand when researching a piece later titled “How to Clean Your Oven, Because It’s Not Really Going to Clean Itself.” That piece sparked a wave of interest that kicked off everneat’s growth. Today, the brand boasts more than 2,600 five-star reviews on Etsy alone. “Almost mad at how well this stuff works,” writes one customer. “That means I’ve been spending years on unnecessary elbow grease. Devoted for life!”
Now available online at everneat.co, through Amazon and locally via their Fairfield warehouse, everneat continues to grow quietly—guided more by intention than hype.
“We’re not trying to be loud,” Angelo says. “We just want people to feel better in their homes.”
In a crowded wellness landscape, everneat is a reminder that sometimes the most meaningful health upgrades don’t come from adding something new—but from removing what never should have been there in the first place.
clean.everneat.co, @everneat.co